The first LOUIS XIII crystal connected decanter.
In February 2019, LOUIS XIII will step into the future by integrating NFC technology into its Smart Decanter to provide clients a seamless access to an exclusive world of privileges. Each decanter will directly connect clients to the LOUIS XIII Society, a private club where members can enjoy exclusive content, unique experiences and personalized services through their smartphones.
A small NFC chip has been integrated in the cork stopper of the LOUIS XIII Decanter. After removing the seal, clients will simply have to tap and scan their NFC-enabled smartphones on the cork stopper to access the LOUIS XIII Society landing page to create or log into their account. The decanter number will then be automatically registered. This innovation will offer a seamless access to the LOUIS XIII society.
Thanks to this small NFC chip, LOUIS XIII clients will get facilitated access to all the advantages of the LOUIS XIII Society. This private club offers bespoke services such as customized decanter engraving, pre-releases of limited editions, contact with a LOUIS XIII Personal Advisor for private tastings and ultimate experiences, and an invitation to network with LOUIS XIII Cognac connoisseurs registered all over the world. In addition, the LOUIS XIII Smart Decanter will bring added services to clients allowing them to customize gifting messages that will appear when recipients scan their decanter.
“Every LOUIS XIII decanter will feature this smart solution worldwide. At LOUIS XIII, we place clients at the very heart of everything we do, striving to offer them always the best experiences.” said Ludovic du Plessis, LOUIS XIII Global Executive Director.